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Why do you need an SEO on your Local Website

In this article you will know how important an SEO expert on your local Website

Starting a local business and expecting local customers from offline marketing techniques like word of mouth publicity, local daily ads and other offline stuff is understandable but running your business online and targeting customers and sales on the web is another thing and it requires special tactics. I am going to explain some of those tactics in this article that will give you immense knowledge, confidence and determination to get started with your business online....More at Do You Really Need an SEO Expert for your Local Business Website?

The importance of Natural Links in our Local Business Sites

Cyrus Shepard recently discussed the growing importance of natural links, stressing that the less control you have over the anchor text, the more useful a link is. In the video, he recommended using press releases and guest posts to draw exposure to “linkable assets,” rather than using them to build links directly. This is an incredibly effective strategy, but it begs the question: “Just what is a linkable asset, and how can I get my hands on one?”

Tools

Software tools and services naturally attract links simply because the links are incredibly useful for the end user. The SEOmoz top 500 list states that the third most linked to page on the entire internet is the Adobe Flash install page. It’s simple to understand why. The tool is so important that many websites don’t even work properly without it.

In fact, a simple browse through the top 500 list makes it very clear that tools make up a huge percentage of the links on the web. The W3 markup validation service, WordPress, GoDaddy, Google itself, and other utilities that power the web completely dominate the list of most linked content on the web.

Do not underestimate the power of tools. It is absolutely worth your time to hire a developer and get a working piece of software on your site. In particular, your tool should solve a need that hasn’t already been met by somebody else on the web.

Think about your target keywords, and the associated problems that those searchers are trying to solve. Brainstorm software ideas that will help your users solve the problem. Very few things on the web attract more links than software tools....More at What Are Linkable Assets Anyway, and How Do You Build Them?

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Miami Heat 27th Winning Streak Has Been Ended

Miami Heat historic winning streak has been ended by Chicago Bulls

What were the biggest statistical keys to the Chicago Bulls' snapping the Miami Heat's winning streak at 27 games?

Here's a quick look:

1. The Bulls allowed the Heat to get inside the paint but didn’t allow the Heat’s shooters to make easy baskets. The Heat went 10-of-39 outside the paint (25.6 percent), their second-worst such shooting rate of the season (they were 6-for-35, 17 percent against the Lakers on January 17).

2. The Heat dominated the fourth quarter during their 27-game win streak, outscoring opponents by a combined 152 points and shooting 44 percent o...More at Heat's 27-game winning streak comes to an end in Chicago - ESPN

Heat Streaks Snapped on Wednesday

The Bulls had similar success against the Heat earlier in the season. On Jan. 4, the Heat converted on 77.3 percent of field goals inside the paint but struggled on shots outside, hitting only 30 percent.

In the Heat’s victory over the Bulls, the Heat had a more balanced scoring attack, shooting 59 percent inside the paint and 44 percent outside it.

More Reading

Heat Reaction: Postgame grades - ESPN

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Dont Worry I will save you

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Zuckerberg Tops Highest Rated CEOs List

Mark Zuckerberg is doing something right. The Facebook chief earned a 99 percent approval rating from his social network employees, topping Glassdoor's annual list of the 50 highest rated CEOs.
Glassdoor surveyed hundreds of thousands of employees across various industries, and based on their feedback over the past 12 months, ranked the most impressive bosses, one of which happens to be hoodie-wearing billionaire Zuck.
Despite a class-action lawsuit, privacy settings confusion, and concerns over the new Graph Search option, Facebook workers have apparently been pleased with their fearless leader, boosting him 14 points from last year's list.
Facebook is "an open community from Zuck on down," one anonymous Menlo Park employee said in a statement on Glassdoor. "Mututal trust companywide and sense of community and drive, instilled by our CEO, who we truly respect."
Facebook said in a statement that it recognizes the importance of employee endorsements, stressing that "support from the people closest to you is usually the most gratifying, so high employee sentiment is a particularly meaningful compliment."
Zuckerberg isn't the only tech company head adored by his employees; 18 of the top 50 listed CEOs are at the helm of technology-based organizations, including SAP's Bill McDermott and Jim Hagemann Snabe, who rose seven points from 2012 to tie with Zuck for first place.